Why Vinyl Matters Edit

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Categories : New & Noteworthy, Merch

Product Description

In 2015, vinyl sales in the US increased by 30% - a raise for the tenth year in succession. Vinyl, once thought to be a dying market, is now facing a major revival. Pop culture writer and historian Jennifer Otter Bickerdike interviews some of our most iconic artists, including hip-hop stars, Indie legends, DJs, producers, album cover designers, photographers, label founders and record store owners. Each superstar and superfan talks about their own experiences of vinyl and what it means to them, and the importance of its re-emergence - seemingly against all odds - as a physical format in the era of the digital economy.

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